Batman Arkham City Collector's Edition packaging

Just out of interest I wonder how many recipients of the Collector's Edition of Batman: Arkham City this morning have already dropped their figurine?

Step 1 - Remove the  flimsy plastic film surrounding the transparent obloid box.
Step 2 - Pick up said box
Step 3 - Swear as the contents of said box fall out of the bottom of it.

Yeah it's set up like a display case with the opening flap on the base. If picked up by the sides, like most people would I'm sure, the heavy figurine pops the flap and everything falls out.